The code is fully open-source and self-deployed for free, what makes 8,587 subscribers pay every month?
Headline cites the Historical Research Snapshot. KPI strip is the Latest Revenue Snapshot.
Product at a glance
- what is it
- Social media scheduling tool: scheduling posts for more than 30 platforms in one calendar, and also allowing AI entities to post through MCP, API.
- who is it for
- Content creators, small brands, and agencies that need to manage multiple social media accounts.
- how does it charge
- Divided into four tiers based on the number of connected accounts: $29, $39, $49, $99/month, with a discount of about 20% for annual payment; each tier has a 7-day free trial.
- business model
- Open-source (AGPL) + cloud-hosted subscription: code can be self-deployed, revenue comes from hosted subscription.
- Revenue over the past 12 months
- $1.6M
- MRR
- $363K
- 9 month revenue
- $248K
Accounting for 92% of the total $1,506,000
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
30 days +50%
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
The highest complete month · January only had $18.3K
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
MRR = current monthly recurring run rate · 30-Day revenue = what the provider recorded in the trailing 30 days. Timing, not extra revenue, is why a ratio can exceed 100%.
Summary
What kind of business is this
Visit site postiz.comPostiz helps creators and agents manage over 30 social media platforms in one calendar for posting and publishing, recently focusing on the positioning of the "AI Intelligent Body Posting Calendar (supporting MCP and API)". The code is open-source and can be self-deployed to attract developers to spread it, and commercial revenue comes from the $29–$99/month cloud-hosted version subscription.
- form
- web application · open-source
- customers
- creators, small brands, agents
- charging
- subscription
- Starting price
- $29/month
- launch
- 2024-07
- entity
- Gitroom Limited（Hong Kong）
Core growth findings
Findings may cite earlier snapshots; header KPIs carry Fact and a revenue as-of date. Revenue as of 2026-11-04.
- 01
Revenue inflection point occurred after it bet on AI intelligence
April 2025 added MCP, October released Postiz Agent, and then made a command line tool for OpenClaw and 20 intelligent landing pages. In February 2026, monthly revenue jumped from $18,300 to $46,019, and has been increasing every month since.
- 02
Open source is its distribution channel, not charity
GitHub 37,000 stars, Railway, Zeabur, Hostinger and other platforms have one-click deployment templates, most tutorials are written by self-hosted users. Cloud version does not have a free tier, selling 'no need to handle platform review yourself'.
- 03
Largest traffic source is font generator, not scheduler
Natural search accounts for 42.83%; among the top 10 pages of US search traffic, 9 are free tools, Discord font generator occupies about 11,000 pages. The major keyword 'social media scheduler' only ranks 19th.
- Number tags
- FactStraight from the source
- DerivedCalculated from facts
- ClaimedSelf-reported, unverified
- EstimateOur reading
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- ?The code is open and self-hosting is free, so why do 8,587 subscriptions pay every month?
- ?Where do its 459k monthly visits come from, and which ones pay?
- ?How does a free open-source product turn users into subscribers?
- 01The business
- 02Where customers come from
- 03Growth plays
- 04Social & community
- 05Timeline
- 06What to copy
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