A Facebook friend cleaning extension, how did it accumulate earnings of $1,800,000?
Headline cites the Historical Research Snapshot. KPI strip is the Latest Revenue Snapshot.
Product at a glance
- what is it
- a Chrome extension: see which Facebook friends never like or comment, delete them in bulk, and let posts be seen by people who truly care; GroupFilter is the version for group administrators.
- who is it for
- individuals and small businesses that promote themselves or their business on Facebook.
- how does it charge
- free version can delete 5 people per day; Growth $29/month or $209/year, delete 100 people per day, and auto-sync; Pro $49/month or $349/year, up to 3 accounts, and can also auto-add friends and auto-like.
- business model
- freemium extension subscription: rely on the Chrome app store to bring in installations, and the limited number of times the free version can be used pushes heavy users towards paid versions.
- Cumulative revenue
- $1.8M
- MRR
- $8,237
- Active Subscriptions
- 337
- Highest monthly revenue in the past year
- $12.5K
In the past 12 months only $113K
Open evidenceFact · as of 2026-09-18
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-09-18
Provider-verified revenue signal ≠ audited company financials.
30 days -8.5%
Open evidenceFact · as of 2026-09-18
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-09-18
Provider-verified revenue signal ≠ audited company financials.
Average per subscription $24/month
Open evidenceFact · as of 2026-09-18
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-09-18
Provider-verified revenue signal ≠ audited company financials.
2025-12 · 2026-08 down to $8,187
Open evidenceFact · as of 2026-09-18
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-09-18
Provider-verified revenue signal ≠ audited company financials.
MRR = current monthly recurring run rate · 30-Day revenue = what the provider recorded in the trailing 30 days. Timing, not extra revenue, is why a ratio can exceed 100%.
Summary
What kind of business is this
In Facebook friends, more than half do not interact, and posts cannot be promoted, FriendFilter helps people find and remove these people. Most users install the free version in the Chrome app store, feel that deleting 5 per day is not enough, and spend $9 to try it for a week, then switch to $29/month Growth.
- form
- Chrome extension
- customers
- Facebook promoters, small merchants
- charging
- Freemium
- Starting price
- $29/month
- launch
- 2019-03
Core growth findings
Findings may cite earlier snapshots; header KPIs carry Fact and a revenue as-of date. Revenue as of 2026-09-18.
- 01
earned $1,800,000, but 94% was earned over a year ago
accumulated $1,796,102, with only $113,490 in the past 12 months. Monthly revenue has dropped from around $10,000 to $8,000 in the past six months, and MRR has decreased by 8.5% in 30 days.
- 02
the store is the storefront, and the official website is only responsible for directing people there
every button on the homepage, including the $9 trial and Pro upgrade, links to the Chrome app store. The two extensions have a total of around 12,000 users, with 39.8% accessing directly.
- 03
free version can only delete 5 people per day, and the paid version sells 'faster and more automated'
Growth $29/month can delete 100 people per day, Pro $49/month adds auto-add friends and auto-like; the entry point is a $9 7-day trial.
- Number tags
- FactStraight from the source
- DerivedCalculated from facts
- ClaimedSelf-reported, unverified
- EstimateOur reading
Read this one free
This device has 2 of 2 free full reports left. After this one, the rest of the library needs a membership.
- ?How did a Facebook friend-cleanup extension earn $1.8M?
- ?Where do its users mainly come from?
- ?How does a free extension get people to subscribe?
- 01The business
- 02Where customers come from
- 03Growth plays
- 04Social & community
- 05Timeline
- 06What to copy
This report is free to read
2 free reports left on this device
Next steps
Copy an agent prompt above, then keep researching related products via MCP.