How did Caça Plantão achieve revenue of $1,973 in nearly 30 days and cumulative revenue of $3,205?
Headline cites the Historical Research Snapshot. KPI strip is the Latest Revenue Snapshot.
Product at a glance
- what is it
- Aggregate doctor on-duty posts from WhatsApp groups in various parts of Brazil, deduplicate and denoise, and match and push to doctors by city and specialty.
- who is it for
- Find on-duty Brazilian doctors, including new graduates, general practitioners, and specialist doctors; doctors pay for subscriptions themselves.
- how does it charge
- Subscription-based, providing a free basic version and a paid annual plan, with paid plans unlocking contact information and reminders.
- business model
- Subscription revenue is the main source: the free version delays the opening of contact information, while the paid version gets it immediately and receives personalized push notifications.
- Revenue for the past 30 days
- $2,068
- monthly recurring revenue (MRR)
- $1,749
- Accumulated total revenue
- $3,533
As of 2026-10-30
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
As of 2026-10-30
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
revenue data as of 2026-11-04 (public channel, updated daily)
Open evidenceFact · as of 2026-11-04
Evidence type: Fact
Source: Latest Revenue Snapshot · provider payment sync
as of: 2026-11-04
Provider-verified revenue signal ≠ audited company financials.
MRR = current monthly recurring run rate · 30-Day revenue = what the provider recorded in the trailing 30 days. Timing, not extra revenue, is why a ratio can exceed 100%.
Summary
What kind of business is this
Visit site cacaplantao.com.brCaça Plantão summarizes the value of on-duty posts in WhatsApp groups, deduplicates and pushes according to city and specialty, and compares median salary. Users browse for free and register with a WhatsApp assistant with zero threshold, then convert to paid subscriptions to get contact information in advance.
- Product form
- Web online software workstation
- Category
- Recruiting & HR
- Charging method
- Online self-service subscription
Core growth findings
Findings may cite earlier snapshots; header KPIs carry Fact and a revenue as-of date. Revenue as of 2026-11-04.
- 01
Free trial drives subscription conversion
Free version can browse posts but contact information is delayed, paid version unlocks immediately and receives personalized reminders, forming a natural upgrade motivation.
- 02
WhatsApp community and doctor word-of-mouth
Using WhatsApp assistant as the entry point, in line with doctors' existing group chat habits, and relying on doctors' forwarding and word-of-mouth to acquire customers.
- 03
Localized search and directory exposure
Building landing pages around search terms for cities and specialties, and exposing them in medical recruitment directories and related platform collections, so that actively searching doctors can find them.
- Number tags
- FactStraight from the source
- DerivedCalculated from facts
- ClaimedSelf-reported, unverified
- EstimateOur reading
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- ?What product structure supports $2.1K a month?
- ?Which channels bring customers in, and which of them actually pay?
- ?Can this playbook be copied, and under what conditions?
- 01The business
- 02Where customers come from
- 03Growth plays
- 04Social & community
- 05Timeline
- 06What to copy
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